Business Blogging RSS Marketing Case Studies

SEO Through Blogs & Feeds

Search Engine Strategies — San Jose, CA

August 22nd, 2007

Panelist: Stephan Spencer

Not yet running a blog? Not syndicating your content through web feeds? Then you’re missing out on an important area that can help your overall SEO efforts. Learn more about the unique advantages blogs and feeds offer to search engine optimization.

Speakers:
Greg Jarboe, President and Co-Founder, SEO-PR
Stephan Spencer, Founder and President, Netconcepts, LLC
Rick Klau, Strategic Partner Development, Google
Doug Hay, Principal & CEO, Expansion Plus Inc.

Spread the word: delicious this:SEO Through Blogs & Feeds digg this:SEO Through Blogs & Feeds spurl this:SEO Through Blogs & Feeds furl this:SEO Through Blogs & Feeds reddit this:SEO Through Blogs & Feeds Add to Y!:SEO Through Blogs & Feeds

Google News comments likely to be panned by major corporations

August 8th, 2007

by Chris Smith

Originally published in Natural Search Blog

Sometimes Google’s announcements get lost in the shuffle. “Google today introduced a new experimental feature in their News - they’ve added story participant comments into their listings of stories.” In this article, Chris Smith talks about his thoughts and reactions to Google’s decision to allow comments on their news, and how it relates to other companies. Read more about Chris’ thoughts in the article here, and learn how comment-enabling might benefit your company.

Spread the word: delicious this:Google News comments likely to be panned by major corporations digg this:Google News comments likely to be panned by major corporations spurl this:Google News comments likely to be panned by major corporations furl this:Google News comments likely to be panned by major corporations reddit this:Google News comments likely to be panned by major corporations Add to Y!:Google News comments likely to be panned by major corporations

Organic Chemistry

July 9th, 2007

by Netconcepts

Originally published in Inc.com

Michael Fitzgerald focuses on the popularity of Steve Spangler’s blog in this article written for Inc.com. Learn more about how Steve Spangler turned boring content and bad publicity into an overnight “organic” success with the advice of Stephan Spencer, Founder and President of Netconcepts.

Continue reading »

Spread the word: delicious this:Organic Chemistry digg this:Organic Chemistry spurl this:Organic Chemistry furl this:Organic Chemistry reddit this:Organic Chemistry Add to Y!:Organic Chemistry

Case Study: Cabela’s.com

June 27th, 2007

Cabela's Logo

  • GravityStream empowers Cabela’s marketing team with control over the natural search channel.
  • GravityStream shattered indexation goals by 45%. This lead to 200% more traffic and 50% more sales.
  • Cabela’s brand is well positioned in over 200,000 long-tail search markets, with over 40,000 pages driving traffic.
Continue reading »

Spread the word: delicious this:Case Study: Cabela's.com digg this:Case Study: Cabela's.com spurl this:Case Study: Cabela's.com furl this:Case Study: Cabela's.com reddit this:Case Study: Cabela's.com Add to Y!:Case Study: Cabela's.com

Case Study: HSN.com

June 25th, 2007

HSN.com logo

  • 1200% increase in Google indexation
  • Over 25% of unique pages yielding site traffic
  • Non-branded search sales increase of 150% over Q4
  • Over 20% of all unique pages yielding unbranded natural search traffic
Continue reading »

Spread the word: delicious this:Case Study: HSN.com digg this:Case Study: HSN.com spurl this:Case Study: HSN.com furl this:Case Study: HSN.com reddit this:Case Study: HSN.com Add to Y!:Case Study: HSN.com

Case Study: Northern Tool

June 20th, 2007

Northern Tool logo

  • Six-figure sales in the first month
  • 14,000 product pages indexed
  • 80% of orders new to file
Continue reading »

Spread the word: delicious this:Case Study: Northern Tool digg this:Case Study: Northern Tool spurl this:Case Study: Northern Tool furl this:Case Study: Northern Tool reddit this:Case Study: Northern Tool Add to Y!:Case Study: Northern Tool

Case Study: REI

June 15th, 2007

REI logo

  • 200% gain from overall natural search sales
  • More than a 250% gain in “non-branded” keyword natural search sales
  • Achieved full indexing in Google
  • Measurable natural search traffic and natural search sales increase
  • Website visibility increased by 1000%.
Continue reading »

Spread the word: delicious this:Case Study: REI digg this:Case Study: REI spurl this:Case Study: REI furl this:Case Study: REI reddit this:Case Study: REI Add to Y!:Case Study: REI

RSS, Blogs & Podcasts: Successful Syndication Tips

Search Engine Strategies 2007 Canada — Toronto, Canada

June 12th, 2007

Panelist: Stephan Spencer

Syndication technology (RSS) makes it easier to build an audience for your content, because your readers or listeners become subscribers using non-intrusive “feed readers.” An overview of the growth of RSS plus a special focus on podcasting. This session will also include tips on blogging and podcasting for (a) profit; (b) credibility and reach.

Moderator:
Ian McAnerin, CEO, McAnerin Networks Inc.

Speakers:
Stephan Spencer, Founder and President, Netconcepts, LLC
Mitch Joel, President , Twist Image
Amanda Watlington, Ph.D., APR, Searching for Profit

Spread the word: delicious this:RSS, Blogs & Podcasts: Successful Syndication Tips digg this:RSS, Blogs & Podcasts: Successful Syndication Tips spurl this:RSS, Blogs & Podcasts: Successful Syndication Tips furl this:RSS, Blogs & Podcasts: Successful Syndication Tips reddit this:RSS, Blogs & Podcasts: Successful Syndication Tips Add to Y!:RSS, Blogs & Podcasts: Successful Syndication Tips

Case Study: figleaves.com

June 11th, 2007

figleaves.com logo

  • 40% increase in natural search traffic
  • Page 1 Google Rankings for their 3 most important keywords
  • Indexation has risen over 15% across Google, Yahoo, and MSN
  • More than doubled number of back-links
Continue reading »

Spread the word: delicious this:Case Study: figleaves.com digg this:Case Study: figleaves.com spurl this:Case Study: figleaves.com furl this:Case Study: figleaves.com reddit this:Case Study: figleaves.com Add to Y!:Case Study: figleaves.com

Case Study: House Of Travel

June 10th, 2007

House Of Travel logo

  • A 6 fold increase in website sales generated as a result of online advertising over the same period
  • A near doubling of overall return on investment in online advertising, from 6.7:1 in mid-2005 to an average of 12.2:1 in early 2006
  • On 6 April 2006, the House of Travel website was named one of New Zealand’s top websites in the NetGuide People’s choice Web Awards, with www.houseoftravel.co.nz being awarded the 2006 title of “Best Travel Site”
Continue reading »

Spread the word: delicious this:Case Study: House Of Travel digg this:Case Study: House Of Travel spurl this:Case Study: House Of Travel furl this:Case Study: House Of Travel reddit this:Case Study: House Of Travel Add to Y!:Case Study: House Of Travel

Pages (12): « 1 [2] 3 4 5 » ... Last »


Related tags

and/or
and/or

Newsletter

Web marketing virtuoso Stephan Spencer, shares a wealth of emarketing experience and hard-hitting, practical advice in our monthly newsletter. It's full of valuable insights...You should subscribe.








Latest posts
Latest comments


Contact Us

HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109

REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com